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Something Old Into Something New 2—Disco Deco, Part II


Here is a recap of the elements for the Disco Deco WeddingBrand Style Guide we are building for a young couple we will call Brent & Jacqueline.

1. Art Deco style is characterized by rich colors and bold geometric shapes, as well as exotic and luxurious materials. Art Deco is a given as the couple will be married in an historic, art deco building. Brent and Jacqueline said that they preferred the curved ornamental aspects of Art Deco (but not too formal) as opposed to the hard, geometric forms.

2. WeddingBrand Vision Statement - Hollywood Chic juxtaposed by the quaintness of Culver City, where whimsical elegance meets a bit of cheekiness at a grand cocktail party . . . all reflected in a disco ball!

3. From this, we can gather our list of WeddingBrand Attributes: Hollywood Chic, Quaint, Whimsical & Cheeky, Grand & Elegant, Disco Ball (The bride loves bling).

Print4. For their Color Palette, they chose to go with the metallic colors of Art Deco, especially the silvery grays.

Art-Deco-TypographyThese elements led me to look at traditional as well as art deco revival fonts—there have been many designed in recent years in this style. I created this chart for you so that you could mix and match to your hearts content. If you do not have much experience with type, refer back to our Type Tips from a previous post.

FONTS – Traditional: Parisian, Peignot, Bernhard Modern, Broadway; Sophisticated Revivals: Verlag, Odile, Elido; Script: Anna Nicole, Estilo Script, Fontleroy Brown NF, Monte Carlo Script NF; Geometrics & Inline: Decode, Geotica, Metropolis, New Modern, Port Family, Zadie; Decorative: Arthur Cabinet, Bureau Empire, Fancy Pants, P22 Art Deco Chic, Trochut, Upper East Side.

Tune in next time as we take a look at papers and ornament and round out our style guide.


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